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Partners Guest blogging

Guest blogging on WebwinkelKeur's blog page is a great way to get attention for your business. Thousands of merchants view our blog and over the years WebwinkelKeur has built an excellent Google reputation.

What does a guest blog look like?

A guest blog is distributed through our regular web blog. Thereby it is indicated in various ways who the author of the (guest) blog is. Your name, photo, short description and link to your own website will appear at the top left. It is also allowed to make a reference to your website in the guest blog when it is relevant. We think it is important to be transparent, a guest blog is not meant as self-promotion, but should be informative.

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Examples of guest blogs

Want to see an example of which guest blogs we have already published? We have listed a few:

- Scheme mark-up for web shops by Bob van Biezen

- Switching to SSL: Roadmap for webshops by Patrick Heijmans

- Saying NO is actually saying YES by Liza Hollingworth

Benefits of guest blogging via WebwinkelKeur

Although guest blogs should be informative in nature, a guest blog still creates awareness. Therefore, we believe that an informative guest blog also works much better commercially than a promotional blog. Show that you are knowledgeable and enjoy the following benefits:

- Reach thousands of online stores.

- Free link building.

- Share your knowledge & create goodwill.

Requirements for guest blogs

As partners it is possible to receive an account to submit (draft) blogs. WebwinkelKeur ultimately determines whether these blogs are suitable for publication. WebwinkelKeur always reserves the right to publish or not to publish a guest blog. It is important to adhere to the following guidelines:

- Approach of the blog is informative and is of sufficient level.

- The message is aimed at the (SME) merchant.

- The subject is not often/recently covered (webwinkelkeur.nl/blog).

- No product or service is offered in it.

- The blog is unique and not previously published.

- The post is written informally & smoothly (you-form).

- Only relevant backlinks (think max around 3).

- Minimum around 400 and maximum around 900 words.

- Only use commercial and royalty-free photos.

- Preferably no current or news articles.

- Meta descriptions provided.

Increase sales with more trust from your customers because:

  • Customers are in good hands with you
  • Your webshop has everything well organized
  • Your visitors are more likely to buy quickly and frequently
  • Customers feel heard
  • Customers enjoy a more personalized experience

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